A New Look for Instagram

I couldn't have asked for a more creatively rewarding project to direct with my family at Buck. Working closely with the design team at Instagram, we sifted through loads of sketches, ideas, and work-in-progress assets to tell the story of how they went about redesigning their much-loved logo. With the help of Rasmus Bak, we art directed, storyboarded, designed and animated this mixed media extravaganza and had a lot of fun in the process!